Job Description

The company is a premier Web3 marketing, PR, and growth agency renowned for its cutting-edge solutions across blockchain startups, DeFi, NFTs, and gaming. In the growth hacking team, the role involves crafting and executing tailored creative campaigns aimed at various goals, including social media expansion and product launches. 

Roles & Responsibilities:   

• Design and implement tailored growth strategies that align with client goals and overall business objectives. 
• Examine and interpret data to uncover growth opportunities, enhance campaigns, and deliver actionable insights for ongoing optimisation. 
• Perform A/B tests to assess the effectiveness of various campaign elements, including messaging, visuals, and channels. 
• Develop and oversee social media campaigns to boost engagement, expand follower base, and enhance brand visibility across multiple platforms. 
• Craft engaging content that resonates with target audiences and supports campaign objectives, including blog posts, social media updates, and email newsletters. 
• Partner with marketing, product, and design teams to ensure cohesive and integrated campaign execution. 
• Conduct research to stay informed on industry trends, competitor activities, and emerging growth hacking strategies. 
• Generate regular performance reports, highlighting key metrics, successes, and areas for improvement. 
• Interact with customers and community members to build relationships, gather feedback, and encourage user-generated content and reviews. 
• Oversee campaign budgets to optimise ROI and ensure effective resource allocation. 

Expectations & Requirements:   

• Comprehensive understanding of the Web3 and blockchain landscapes, including prominent entities, evolving trends, and emerging technologies. 
• At least 3 years of proven expertise in growth hacking within the Web3 sector. 
• Profound familiarity with quest campaigns, such as Galxy and Zealy. 
• Outstanding creative abilities and a knack for devising innovative and effective growth strategies. 
• Advanced skills in marketing automation tools, analytics platforms, and A/B testing software. 
• Superior written and verbal communication skills, with a talent for crafting engaging content and clearly presenting ideas. 
• Extensive understanding of social media platforms, trends, and best practices for fostering engagement and driving growth. 
• Exceptional project management capabilities, adept at juggling multiple campaigns and meeting deadlines in a dynamic environment. 
• Strong analytical and problem-solving skills, with the capability to interpret data and make informed decisions based on it. 
• Proven ability to collaborate effectively with cross-functional teams and contribute positively to team dynamics. 
• Highly adaptable and able to swiftly adjust strategies in response to shifting market conditions and campaign results. 
• A fervent enthusiasm for innovation and growth hacking, with a commitment to staying ahead of industry developments.